About a month ago, I was asked by a small startup for some advice on how to improve their social media presence. This startup could be categorized as a “Pet Tech” company, which operates as part of a growing trend of organizations working to market technology-related products or services to pet owners. While I’ve managed…
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9 things that will give you a LEG UP (pun intended) for your dog’s Instagram
In March of 2017, my parents gifted my partner and I with a miniature Labradoodle puppy for our engagement (check out the wedding website I designed). Since then, our little Ollie has made us happier than a dog with two tails (don’t worry, he only has one tail). Our adoration for our little furball has…
An exploration of “This American Life’s” new branding – Design fail or triumph?
This week, the popular podcast and radio show This American Life (TAL) announced their new logo and website. If you’re not familiar with the show, TAL releases hour-long episodes weekly, each of which feature several short stories (referred to as “acts”) that loosely connect a theme of the week. The stories range from light-hearted and funny to deep…