As a UX leader, I’ve built a career spanning information technology, higher education, and most recently, healthcare. During my six years in the university environment, I developed into a versatile UX professional, leveraging my degrees in Communications and Digital Media – Interactive Design. This journey honed my skills in copywriting, site mapping, wire-framing, prototyping, user research, data storytelling, and user interface design.
My leadership journey began when I spearheaded a robust UX research presence within my organization. This culminated in the creation and management of the Digital Experience Program, a UX student apprenticeship initiative with up to 20 participants per semester. I mentored students in conducting in-depth UX research projects, fostering a user-centric mindset among them.
I carry a profound belief that institutions in sync with their community’s needs thrive. This ethos underpins my role as a Program Manager of Digital UX/UI Design at MD Anderson Cancer Center, where I continue to champion impactful customer experiences.
My core strength lies in driving research-backed user engagement strategies and translating insights into user-centric interface design. With recent experience leading within the nation’s top hospital for cancer care, I am equipped to extend my expertise in crafting UX programs and advocating for accessibility across diverse professional contexts. If my profile resonates with your needs, I welcome the opportunity to connect and discuss potential collaboration.
My Strengths
All things UX
Site mapping, wireframing, prototyping, developing personas, conducting user-research… you name it! Taking into account digital accessibility and usability best-practices, I plan interfaces and test their effectiveness with key audiences, following my research to make improvements.
UI Design
Not trying to toot my own horn, but my skills don’t stop at planning and iterating on interface layouts. I also design delightful, modern digital experiences, leveraging my familiarity with design tools such as Invision, Adobe XD, Sketch, and Figma as well as WordPress tools such as Divi and Elementor.
Content Strategy
I have an obsession with finding words strategically-suited for unique business contexts. Though I focus mostly on UX copywriting, I have also written over 80 professional articles to be published on various sites across the web.
Leadership
I’ve recruited, hired, and supervised dozens of budding student UX researchers, designers, developers, digital accessibility specialists, videographers, and writers to support higher ed technology initiatives. Mentoring young professionals is incredibly fulfilling to me.